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Mmmm... Feedback

Mmmm... Feedback

So you have an idea you throw it onto some cardboard and you test it yourself to make sure it makes sense. Great! Now you take your idea and walk out into the real world. After each play you are bombarded left and right with new idea's and people trying to change the game. For the most part it may seem like noise. What do you do? Ignore them and push on? Try to implement their ideas?